Join a Nudge Training
Behavioral Science Trainings for Sustainable Food Systems
Nudge 1.0: Choice Architecture
What if a few small changes to a menu, recipe, or dining hall could significantly reduce GHG emissions, protect biodiversity, and save money, all without taking away a customer’s options?
That’s the power of behavioral science, and in this interactive workshop, you’ll learn exactly how to put it to work.
Join us for a hands-on, interactive session that equips you with the Top 5 evidence-based Nudge Strategies to transform food environments. You’ll explore real case studies of nudges in action, from hospital food services and corporate dining halls to your favorite coffee shop chain and even a music venue. By the end of our time together, you’ll be ready to put these proven techniques to work in your local foodservice setting.
Who Should Attend
Climate-focused professionals, food advocates, food service staff, café and restaurant owners, city staff, corporate green teams, students, university faculty, and event planners hungry for practical solutions.
In just one session, you’ll:
- Discover WHY our food systems need to shift, through the lens of the UN’s Sustainable Development Goals (SDGs)
- Master the HOW with the proven Top 5 Nudges that gently steer food choices toward climate-smart options, and dive into the science behind why these strategies actually work
- See real case studies of nudges in action — including hospital food service, corporate and university dining, global coffee chains, and music venues.
- Flex your “choice architecture” muscles in a hands-on menu redesign challenge (You’ll never look at a menu the same way again!)
- Connect with a community of like-minded changemakers after the training
You’ll walk away with practical, ready-to-use techniques you can implement immediately, and a whole new way of seeing every menu, buffet, and event RSVP.
✳️ Nudge Training 1.0: General Focus
A broad introduction, perfect for anyone working with foodservice settings, from corporate and university cafeterias, coffee shops and cafes, restaurants, events, and beyond. (1-hr training)
📅 November 18, 2026 | Wednesday | 10:00 am PST/ 1:00 pm EST 👉 Register Here
📅 December 9, 2026 | Wednesday | 10:00 am PST/ 1:00 pm EST 👉 Register Here
Nudge 2.0: Storytelling & Messaging
What if the most powerful nudge isn’t on the menu, but in the story we tell about food? Every ad, post, script, email, signage, and headline shapes what people believe is normal, desirable, and delicious. Behavioral science says: change the narrative, change the behavior.
Join this hands-on workshop to learn how storytelling and strategic framing can transform food culture—from social feeds to streaming screens to advertising.
Who Should Attend
Marketing and communications teams, sustainability staff, and content creators ready to add sustainable food culture to your next campaign or messaging.
In just one session, you’ll:
- Unpack the behavioral science of narrative — why stories shift norms faster than facts
- Master proven framing techniques that make plant-forward feel aspirational, abundant, and joyful, not preachy
- Study standout examples from marketing, communications, and social media that are changing the cultural appetite for plant-forward dining
Led by BFF staff: Juli Schulz and Jennifer Channin. (1-hr training)
📅 January 13, 2027 | Wednesday | 10:00 am PST / 1:00 pm EST 👉 Register Here
‼️ Spots are limited — register soon!
These interactive trainings use Zoom and a Mural Board, so please join from your computer for the full experience.
Want a custom training for your team or organization? Contact us; we’d love to design a training just for you.